REDEFINE PRECISION
DISCOVERYOPT OPTICS is dedicated to delivering high-precision and cost-effective optical scopes for our clients.
Hello, we are DISCOVERYOPT Optics.
DISCOVERYOPT was established in 2009, with a commitment to delivering precision, cost-effectiveness, and high-quality products and services to users worldwide. As of 2025, our portfolio includes brands such as XED, ED, and LHD, and we have achieved a significant milestone of one million orders, setting the record for the fastest accumulation of one million optics scopes.
2009 · Beginning
The company entered the optics market, marking the start of its business journey.
2012 · Establishment
The DISCOVERY brand team was formed, laying the foundation of future development.
2013 ·Consolidation
The company was formally registered and the brand positioning became more solid and defined.
2014 ·Breakthrough
The brand gained major recognition with trademark approval and successful product launches.
2015 ·Expansion
Product lines were diversified, and the company expanded into international markets.
2016 ·Deployment
Domestic and international websites were launched, completing the initial strategic layout.
2019 ·Upgrade
Introduction of the ED series marked a significant leap in optical quality and precision.
2024 ·Renewal
A new international website was launched, refreshing and strengthening the global brand image.
2025 · Evolution
Launch of the XED series and proprietary thermal imaging products signified the next level of innovation and product evolution.
Sharper Optics. Smarter Price
Our mission: Deliver optics that rival the world’s most expensive scopes — at an affordable, factory-direct price